GET, LLC is encouraged by words recently by Terex Chairman and CEO Rob DeFeo who speaking to Great Britain-based International Construction Magazine recently said that the company's 2014 prospects will be strong led by its lifting division Genie.
“From a financial point of view, fleets are old and there is high utilization today," said DeFeo. "Used equipment values are strong, and ultimately the customer base is planning well when it comes to replacing fleet.”
DeFeo said the company would leverage its Genie aerial platform business to increase sales to the rental channel and further adapt its products – which include excavators and backhoe loaders – to the rental market.
“Our construction products are still too expensive and too traditional”, he said, “Give us some time to adapt them and work with Genie [for the rental channel]…I’d rather grow the business than walk away from the business.”
Terex announced that the company would develop a range of ‘channel specific’ backhoes and material handling products during 2014 and 2015 and as part of the rental growth strategy, Terex launched a ‘Direct to Rental’ (D2R) program-that will see Genie to sell selected Terex Construction products to its rental customers in North America, including backhoe loaders and boom truck cranes from Terex Cranes.
We are going to be a part of Terex's 2014 growth and we want you to come help us make it a successful year.
If you have any aerial lift needs and would like to discuss potential solutions, please drop GET, LLC a line via our website at www.get-guam.com or give us a call at 671-797-0789-your authorized Terex/Genie Representative for Guam and Micronesia.